Living in a privileged environment like the Balearic coast comes with an extra responsibility when it comes to caring for our surroundings. In Calvià , they know this well and, once again, they have demonstrated that when it comes to waste management and environmental commitmentThey have no rival throughout the entire national territory according to the latest published data.
The news broke after the annual gala in Madrid, where it was once again demonstrated that the local strategy works wonders. It's not just about having containers, but about... The residents and business owners are rowing together so that paper and cardboard do not end up where they shouldn't and have a second useful life.
A prestigious award: the Illustrious Bow Tie
The municipality has once again shone brightly at the tenth edition of the Blue Paper Bows Awards, a competition organized by ASPAPEL that is something like the prestigious awards for the paper industry in Spain. Calvià 2000, the public company in charge of the service, has taken home the Special distinction: Distinguished Bow Tie, a title that is not given to just anyone and that demands enviable consistency.
To win this award, the highest level of excellence must be maintained for five consecutive years, and it seems this town has really mastered the art of separating waste. The indicators evaluated are extremely strict, ranging from the quality of selective collection until we reach the awareness campaigns that are launched periodically on the street so that no one gets lost.
Figures that leave you speechless
Looking at the numbers, what this area of ​​Mallorca has achieved is truly remarkable. While the average amount of recycled paper and cardboard in the rest of Spain is a modest 22,72 kilos, the residents of Calvià have reached a staggering... 60,40 kilos per inhabitantThat is, they almost triple what is done in the rest of the country, placing them at the top of the municipalities with more than 50.000 citizens.
This success is not a matter of chance, since during the past year more than 3.191,49 tons of materialThis represents a steady growth of 3% annually. To make this easier for everyone, the city council has a network of 484 containers distributed throughout the municipality, in addition to special door-to-door collection services for hotels and urban areas.
On-site business campaigns in tourist areas
To keep things running smoothly and the city looking its best, the city council has launched a new information campaign focused on key areas. Peguera and Santa PonçaThe aim is to lend a hand to shopkeepers and restaurant owners, explaining in detail the schedules and the best way to manage their cardboard surplus, especially in prime areas where activity is frenetic.
Although most businesses strictly comply with the regulations, local police officers and technicians from Calvià 2000 are visiting the premises to to ensure that civic responsibility prevails in the busiest areas. The idea is to maintain an impeccable image for the municipality and to continue breaking recycling records thanks to the collaboration of the more than 200 establishments that already actively participate.
The path Calvià has forged in sustainability is a clear example of how collaboration between public administration and citizens bears fruit in the long run. Maintaining its position at the top of the national ranking for selective waste collection is a major challenge, but thanks to the constant improvement of infrastructure With an increasingly aware population, the municipality is consolidating itself as an indisputable benchmark in circular economy and respect for our planet.